Vogue Runway’s Most-Read Stories of 2021

As we began 2021, the runways were still mostly virtual, but that doesn’t mean there weren’t IRL fashion stories to report. Joe Biden’s inauguration was a good day for American style. Lady Gaga’s Schiaparelli number was Texas native Daniel Roseberry’s big splash-out, and what a year he’s had, racking up the red carpet coups and magazine covers, Vogue’s October issue included.

Broader strokes, the inauguration restored to the White House the sort of style diplomacy once practiced there by Michelle Obama. The messages First Lady Dr. Jill Biden and Vice President Kamala Harris sent with their wardrobe choices aligned with the conversations American fashion has been engaged in during the pandemic and the BLM movement: sustainability and diversity, equity, and inclusion, among them.

Sustainability and the environment certainly seemed to matter to Vogue Runway’s readers this year. Lasting interest in Emily Farra’s piece about innovations in sourcing ocean floor diamonds suggests to me that not only are consumers realizing the role they play in the depletion of our natural resources, but that they’re open to changing their shopping habits to help begin rehabilitating a planet in climate peril. I expect we’ll be seeing more stories about responsible design as 2022 begins. I hope we do.

Back on the runways, hemlines were rising; the mini became one of the key signifiers of reemergence style. But our followers still like the look of a midi; they clicked en masse on Steff Yotka’s personal essay about her b-i-g Chopova Lowena dress, and the maxi keeps trending, too; see: our very popular post on Bridgerton-worthy gowns from the recent collections.

Speaking of Bridgerton, celebrity remains the lingua franca of the land, but the types of stars we took notice of was different this year. An exclusive story about Naomi Osaka’s Louis Vuitton deal replaced the model profiles that attracted so many eyeballs in 2020. Osaka, is a role model—not just a Grand Slam winner, but an outspoken proponent on matters of racial justice and mental health. Her advocacy off-court helped land her a spot on the Met Gala red carpet, where she performed co-chair duties in custom Nicolas Ghesquière for Louis Vuitton in September.

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